Heresy Snowboarding

After 7 (close to years in operation, Heresy Snowboarding will be ceasing operation for the foreseeable future.

We’ve battled to stay a small, people and quality-focussed company operating on a budget; but without the mass market capital and huge scale and marketing budget, it’s becoming increasingly difficult to ship inventory globally in a cost effective manner as well as constantly providing uncompromisingly good designs. Given the high overheads in design, inventory and so on, we need to make a lot of sales – this is not happening.

Sometimes, we get so lost in our little world of snowboarding, we lose sight of what else is going on.

Readers of this site would know I’m a really passionate environmentalist; I care, a lot.

One of my problems is I am always talking about the bad stuff. Hope sells, despair doesn’t.

Thanks for checking back, we really appreciate it.Australian and overseas marginal ski resort seasons are in deep shit (I’ve stopped caring about saying naughty words – they have more impact).
Seriously. Deep. Shit. So, we’re in the middle of our 2009 Australian ski season and we have a base of around 1metre. Now I remember [...]

We’ve previously written about the insanity of climate change denialism (as opposed to healthy scientific rigour.

You might think this sounds rather boring, Snowboard/Ski-person, but, this prevailing attitude affects you in a profound way. Not just in your ability to pursue your snow addiction, but in your ability to access affordable food and clean water.

I must admit, I am having a lot of difficulty focussing on ski seasons and saving them. It’s hard to focus and worry about ski seasons when there’s a lot more at stake.

OMG! Lake Eyre is filling up! EVERYTHING WILL BE OK!

Global warming and climate change are looking worse and worse. Super bad.

I’ve been thinking about all the money that the US and Europe in particular are throwing at bailing out banks and carmakers. Why isn’t this money (trillions) being put toward sustainable future industries.

I’ve often thought that if these car companies constantly need subsidies to continue, how are they even profitable? To be viable only through subsidies does not sound like a successful business to me.

One of the most ridiculous things I have ever heard from a skier or boarder (or anyone in ski resort management) is: “I/we don’t care about global warming or less snow, we can use snow guns”.

Well, no, not really. Warmer temps, and/or less precipitation, equals either more rain, or less snow and rain, so either way, snow guns are pretty useless.

Inaction, and inertia, are terribly good at rendering us helpless. It’s easy to feel small, to feel indifferent, to feel like you can’t make a difference. Thing is though, you can (this is part of the reason I spend 2 hours a day reading constantly, and then blogging).